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June 1, 2012

Bitches and Sad Ladies on the Web

In one of my book scavenging sorties, I came across an interesting book about women. The book is an anthology of 20 modern-day short stories. Their authors are all women and the perspective is predominantly feminine. Gloria Steinem, a renowed feminist, has compiled the short stories from published literary pieces in New York literary circles and edited them to complete a book . “Bitches and Sad Ladies”
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May 3, 2012

From Social Media to Social Entrepreneurship

All I had always wanted was to be near books. Its queer smell is intoxicating, enlivening. I could spend the entire day forgetting about the world once I had a book under my nose. I didn’t know why it was so. I just knew that it is true. I simply am a nerd, pure and simple. And what is wrong with that? I had thought about being a writer. But I realized there had been a lot of people better than me. You for ex
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January 18, 2012

Can We Have Social Media Without a Free Internet?

Technology isn’t what drives the Internet. It is the collaboration and free exchange of information is made possible by Internet technology that has made the ‘net a global phenomenon, and an almost indispensable part of our world. The drawback top the free exchange of information is that not all of the information out there is free. A good deal of it is owned by someone in some way, and they deserve to
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November 4, 2011

Notes on Selling Health Products via Social Networking Sites

Health products are probably one of the most marketable products these days. This may be because more and more Americans are getting health-conscious. It could also be because more people are experiencing health problems, and they of course want them treated. Manufacturers may also have the same reasons for coming up with all sorts of products that can be classified as health products. Here’s a list of today&
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October 4, 2010

Social Media Acceptance

Social media is one of the most valuable tools on the market for any small business today, and it’s important to  understand how much of an impact the practice can have on your own business. Though your business may already have a successful marketing plan and advertising component in place, incorporating social media is one of the best ways to boost sales and build your network. When you accept social media
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September 25, 2010

Business and Social Media

Many business owners are taking a second look at social media sites and the possible benefits that they have to offer. With an increasing popularity on the internet, social media sites are becoming a form of communication that deserves a closer look. Over the past few years the reach of social media sites has grown to cover just about every age range, and interest group imaginable. Business owners have started to t
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August 2, 2010

Social Branding

With the advent of social media, the marketing world has been revamped. These days the buzz phrase is social media branding or social branding. This refers to the use of social media network to bring a company or service to potential clients. It is also a means of keeping current customers informed. It can also refer to marketing efforts that employ a socially conscientious approach such as a focus on the environme
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